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AI Visibility Case Studies: Movement in the Shortlist Index
Short answer
- There are no client case studies yet. The first Index edition published in September 2026 and no client engagement has finished.
- A case study will be a client's Index row, before and after. The baseline edition named in the contract, every edition after, and the work done in between.
- Clients are disclosed on their rows. Anonymized case studies will not be published, because one you cannot check against the Index is a testimonial.
- A row that did not move is reported as one that did not move. Paying WebPossible never affects Index placement.
There are no client case studies yet. WebPossible published the first edition of the AI Shortlist Index in September 2026 and has no completed client engagements to report.
This page exists so the rules for reporting them are public before the first one is. A marketing lead who has to show a board that the work moved something should know in advance what “moved” will mean.
How will a case study be reported?
Movement measured in the Index
A case study is the client’s row at the baseline edition, the row at each edition after, and the work done in between. Mention rate per engine, shortlist rank, position score, consistency, engine spread and source dependency appear exactly as on the public row, because they come from the same run files.
Before and after, side by side
The baseline is the edition named in the SOW. The after is whatever the next editions show, up or down.
A Sprint that did not move the row is reported as a Sprint that did not move the row. The report lists the sources entered and our reading of why it did not.
Disclosed as clients
From the first edition after signing, a client’s Index row carries a disclosure line. A reader of the ranking table knows who is paying WebPossible before reading the number.
Anonymized case studies will not be published, because a case study you cannot check against the Index is a testimonial.
Never affecting placement
Paying WebPossible never affects Index placement. The Index measures what AI engines say, and clients buy the work that earns a position, not the position.
Corrections and re-checks for clients follow the same publication policy as for anyone else. Measurement is never edited on request, including a client’s request.
What is the public record until then?
The live Index rows are the record. The September 2026 maintenance category holds 25 ChatGPT runs, one per prompt. Property Meld was named in 91% of them, Lula in 65% and Latchel in 64%, and latchel.com was the most cited domain.
None of the three is a client. The Property Meld row shows what a row looks like with data in it.
On the category page, 15 of the 18 tracked vendors appear in a quarter of runs or fewer. When a client appears in any category, that is where the movement will show first, disclosed, before it shows here.
What will the first case studies be?
Three founding clients, one per Index category, on a Sprint at a founding rate in exchange for a named public case study. Each one gets an Audit first, then the 90-day Sprint scoped to it.
The Index measures the result, on whichever engines it runs at the time. If the result is nothing, this page will say so with the row beside it.
The practice hub explains the products, and the contact page is where to ask about the founding rate. How the measurement works is in the share of answer guide.
Questions about AI Visibility Case Studies
Why publish a case studies page with no case studies?
Because the rules for reporting them should exist before the first client does, so nobody can accuse us of writing the rules to fit the result. The rules are on this page. The results will be on the Index.
Will clients be identified?
Yes, on their Index rows, as WebPossible clients, from the first edition after they sign. A case study names the client, the category, the baseline edition and the editions after. Anonymized case studies will not be published.
What if a client's row moves down?
It is reported the same way. The Index measures what the engines said; it does not adjust for who is paying. A Sprint that did not move the row is a public fact on the row, and the before/after report says why we think it did not.
Is there a founding-client offer?
Three vendors, one per Index category, get a Sprint at a founding rate in exchange for a named public case study measured by the Index. Ask on the contact form.
Founder, WebPossible
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